GRIT

Reaching new markets

Landscape view of NZ Refinery

The challenge

Civil Projects needed to expand its customer base and attract new customers to reduce its reliance on a handful of big clients. They needed a professional brand that would reflect the strength of their business. Creating a strong brand story to allow them to reach out to new markets and attract new staff.

The solution

Introducing GRIT: it means strength, toughness, resilience and perseverance. The qualities customers look for in their work and the values the GRIT team exhibit in pursuit of the right solution for every engineering problem.

A new website with a strong professional image and a brand strategy built around client testimonials, GRIT is building closer collaborative working relationships with its existing clients and attracting new ones.

What we did

  • Brand Strategy
  • Graphic Design
  • Web Development
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