Northland Tourism Marketing
We think we’re pretty lucky to live in the best part of New Zealand, but we’re even happier about the fact that we get to help promote it too.
Working with Northland Inc, Far North District Council and Whangārei District Council we manage, produce and market a range of tourism specific products and services. bigfish’s dedicated tourism team is led by Narrelle Tuckey.
Our tourism portfolio includes both visitor and trade focused marketing tools:
Taitokerau Northland Tourism Marketing Product Summary 2025-2026
A streamlined overview of paid tourism marketing product opportunities available to you through Northland Inc (the Regional Tourism Organisation for the Taitokerau Northland), Whangarei District Council and the Far North District Council.

Te Tai Tokerau Northland Visitor Map
Te Tai Tokerau Northland Visitor Map showcases the region’s renowned experiences, must-do activities, dining, accommodation and the popular Northland Journeys. To encourage further trip planning, a printed QR code directs visitors to a dedicated map landing page on NorthlandNZ.com where all participating businesses are displayed online for easy access to additional information.

Whangārei District Visitor Guide
The official Whangārei District Visitor Guide is brimming over with valuable information, beautiful visual content and playful maps about experiences and activities on offer throughout the whole Whangārei District.

Bay of Islands Visitor Map
The Bay of Islands Visitor Map is an essential tool used by the Bay of Islands isite Visitor Information Centre and is hugely popular with visiting holidaymakers. Distributed throughout the Bay of Islands area and at all VisitorPoint outlets between Auckland and the Top of the North. The map includes attractions, walking tracks, cycle tracks, reserves and other local highlights and amenities. Advertising spaces are strictly limited.

isite Visitor Information Centre Display Products
The Far North isite Centres (located in the Bay of Islands, Kaitāia and Hokianga) focus on improving the visitor experience, encouraging visitors to stay longer and see more while they’re here. The friendly consultants make recommendations, reservations, travel bookings and offer helpful advice. Display products at these Centres include brochures, video, posters and banners.
