Northland Tourism Marketing
Northland Tourism Marketing
We think we’re pretty lucky to live in the best part of New Zealand; but we’re even happier about the fact that we get to help promote it too. Working with Northland Inc, Far North and Whangarei District Council’s we manage, produce and market their ranges of tourism specific products and services. Bigfish’s dedicated tourism specialist, Cheryl Jensen, has extensive experience in tourism, destination marketing and industry engagement. Cheryl has built trusted relationships with Northland’s operators and keeps finding new ones to help promote.
Our tourism portfolio includes both visitor and trade focused marketing tools:
Northland incl Bay of Islands Visitor Guide
The official Northland Visitor Guide is the region’s number one printed promotional opportunity for tourism and related businesses. Widely distributed nationally and online, its primary function is to bring holidaymakers to and around Northland by showcasing the best of what the region has to offer.
Download a copy
Whangarei Visitor Guide
Published annually in October, the Whangarei Visitor Guide is the primary publication to showcase and bring visitors to the Whangarei District and a key tool to influence length of stay and spend decisions.
Download a copy
Bay of Islands Visitor Map
Produced in association with the Bay of Islands i-SITE Visitor Information Centre, this A2 fold-up map includes the highlights and attractions of the area. This publication is hugely popular with visitors and cruise ship passengers.
View the map
i-SITE Visitor Information Centre Display Products
The Far North i-SITE Centres (located in the Bay of Islands, Kaitaia and Opononi) focus on improving the visitor experience, encouraging visitors to stay longer and see more while they’re here. The friendly consultants make recommendations, reservations, travel bookings and offer helpful advice. Display products at these Centres include brochures, video, posters and banners.
NorthlandNZ.com Featured Listings
If you have a listing on NewZealand.com (Tourism New Zealand’s website), you will automatically receive a free listing on www.NorthlandNZ.com. To maximise the visibility of your listing, you can upgrade to a Featured Listing which will rotate at the top of any relevant searches. Listings can be upgraded at any time of the year at a pro-rata rate.
Download registration and listing information as a Word Document
Download registration and listing information as a PDF
View the NorthlandNZ.com website
Northland Tourism Product Directory (Trade)
If you’re looking to showcase your product or service to national and international sellers and distributors of Northland holidays and conference organisers. Then the comprehensive, searchable reference tool in the Travel Trade section of NorthlandNZ.com is for you. Listings can be started at any time of the year again at a pro-rata rate.
View the Northland Tourism Product DirectoryOur Northland Tourism Marketing Specialists
Cheryl Jensen
Tourism Sales & MarketingCheryl puts her extensive knowledge of advertising and marketing to good use driving our tourism projects including the Northland and Whangarei visitor guides. Cheryl’s career has covered the competitive advertising agency worlds of London and Auckland, adventure tourism and Northland’s regional tourism organisation before joining bigfish, where she is still creating excitement promoting the region she now calls home.
Tristan Tuckey
Founder & Creative DirectorTristan blends creativity and big thinking to create positive change. With an undeniable community, environmental and artistic bent, TT has been involved in a myriad of both creative and conservation projects. As co-founder (now sole owner) and creative director of bigfish, Tristan has been immersed in the creative industry for over 20 years and has a unique ability to effortlessly convert a strategic vision into a creative solution.
Mandy Bryers
Art DirectorLeading the design team at bigfish, Mandy is an experienced Art Director having worked with many leading brands including Fieldays, Bayer, Auckland and Waikato Universities and popular FMCG brands Jim Beam, Nestlé and Sanitarium. With a wealth of agency experience in all facets of branding and design, Mandy has been the bigfish Art Director for WDC and she delivers creative solutions every time.
Briana Taylor
DesignerBriana joined bigfish straight out of Auckland University of Technology and has quickly become a tank go to for great design. In her last year at uni she was a finalist in the NZ Best Awards. Briana’s passion is seeing how positive community projects come together, particularly when we co-lab with others like Poutama Heteraka from the Hihiaua Cultural Centre, where we work together to take his unique designs and incorporate them with our work.